ASLEM 11 / 14 · ASWIR N TNEJRA ILELLI
Amseflid yettwaḍnen ad yerr anadi n imsaɣen d unermes d usdid. Ur yḍemmen ara lwelha, isemlilen neɣ tizenzay. Tameẓlut-ik d tifin n tarrayt i yezmer ad tɛiwed akken ad taweḍeḍ ɣer yimdanen i yesɛan ugur, u ad ten-tɛiwneḍ ad ssesmlen asumer-ik.
Armi d taggara: Fren yiwen n termit n usiweḍ, aru izen ameɣta, u sbadu amek ara tḥekmeḍ ɣef ugmuḍ.
Sel niche ɣer tebdart n unadi
Bdu s umsaɣ akked tegnit i d-tsenfaleḍ yakan. I FitSite, yezmer ad yili d astudyu ilelli i yettmuccuden talɣut ɣef tneɣrufin yal dduṛt. I umedya SaaS wessiɛen, yezmer ad yili d tameẓla tameẓyant i yettɛeṛṛaqen akken ad d-tlejjem isenniten n imsaɣen. Nadi ideggen anda imdanen-a mmeslayen ɣef twuri neɣ ttqelliben ɣef tallelt.
Akaram, tadyant n taɣult, tamezdagnut n yimazzalen neɣ assaɣ i yellan yakan yezmer ad d-yefk imagnuten. Tabdart tazayezt d amezwu n unadi, mačči d abeggen n usraɣ neɣ n wergaz i yal anaw n usiwel n usenqed. Senqed abadu n unermis d yilugan yettwasnasen send ad tazneḍ asiwel, uḥrez tuttriwin n useḥbes.
Ur ssuɣal ara d akken asmel web ur icebḥen ara yemmal-d amsaɣ yewjden ad yeɣ. Ahat tikebbani tettḥettim ɣef yiwen n umdan i tt-id-yettawin, ur tesɛi ara tazmert, neɣ tettwaṛi s unagraw-is amiran. Sekles ayen twalaḍ s wudem iman-is, mgarad ɣef turda-ik ɣef wugur. Amsawal amezwaru ilaq ad yeɛreḍ turda-nni.
Abadu 1: asiwel amdan
Aru i umḍan ameẓẓyan n yimdanen iwenɛen s sebba tafrint n unermes n yal yiwen. Segzi-d addad i tettɛawanḍ deg-s, bḍu-d tameskant s tecreḍt tafat ma yella telha, sakin efk-d taddayt fessusen d-itteddun. Ur sseḥqer ara asestem-nsen amiran neɣ ur ssawalen ara ɣef waddaden n udrim ur tezmireḍ ara ad ten-ttḥeqqeḍ.
Izen amedya yezmer ad yini: “Ttadiɣ ɣef yiwen umeẓlu i yistudiyen yesran ad ḥerzen talɣut n tlemmast d yemṣadan. Walaɣ belli azmam-nwen yettban-d deg waṭas n yimeḍqan. Aseqdec n waya d ugur i terbaɛt-nwen? Zemreɣ ad k-sekneɣ amedya wezzil ma yella yefka-d.” Swer-it ɣer yiwet n twaliɣt i tesneqdeḍ s tidet.
Err tuɣalin n unermes s umsil-nsent, u ḥbes mi ara d-yettwasuter. Amnir amezwaru yesmenyaf anermes udmawan; ayagi d armud utile, maca ur d-yelli ara d tabeyyint belli 20 n yiznan xedmen yal tikelt ugar n 2 000. Ḥseb s wudem yemgaraden tiririyin i d-yesskanen kra n useḥwaǧ, idiwenniwen yettwaqeblen d imsaɣen yettxellsen.
Abadu 2: tmettiyin
Ɣer ilugan n tmezdagnut send ad tettekkiḍ. Err ɣef yisteqsiyen s wayen i tessenḍ, ssefhem assaɣ-ik mi ara d-tbeddreḍ afaris-ik, sakin steqsi imsefraken ɣef usnerni mi tesra. Attekki imɛiwen ilaq ad yili d win i yifen nafɛa i win ur d-yeɣzin ara werǧin.
Nadi ɣef yisteqsiyen i d-yettuɣalen i d-yeskanen tutlayt n yimeɣriyen. “Anda ara rreɣ aseɣwen n ddurt i d-iteddun?” yezmer ad yili d asentel n ugbur yelhan ugar n “abeddel umḍin i taddart n tnefsit.” Ur nɣel ara imeslayen usligen neɣ ur ssenkaday ara tirmitin n yimttekkiyen am inigan n yiseqdacen war tsirag.
Fren yiwen neɣ sin n tɣiwaniyin i tzemreḍ ad tettekkiḍ deg-sent s umyag. Ma tḥesbeḍ yal amḍiq n telkawt d abadu n usiweḍ, izmer ad yeffer tidet belli ulac imeslayen yesɛan azal i yettilin. Sekles ayen i tlemded akked ma yella kra n yiwen yedda ɣer usmel-inek.
Abadu 3: agbur amezday
Bnu agbur ɣef twuri i yebɣa umsaɣ ad yemmed: ssefru-d asrag n wakud i yettwakksen, fren akala n usentem, neɣ heyyi-d aneqqis n wayyur. Sken-d imecwar, segzi-d tiferkiwin u seqdec imedyaten iḥeqqaniyen. Err-d aseɣwen ɣer usumer-ik anda i yettmudd-d s tidet afus i twuri.
Iwellihen n Google sersen ɣef ugbur amɛiwen i yettwaxedmen i yimdanen. Asuffeɣ n umagrad ur yettḍman ara asineḍ, asmiren neɣ asrusu. Wali anadi d abadu arussin i yesra tamuɣli d usnerni, deg umḍiq n tmiḍrant belli imsewlen imuganen ad awḍen deg wayyur ibanen.
Yiwen umagrad n FitSite yezmer ad yesken amek ara yeqqim usɣiw n tlemmast d amezwaz ɣef tiliɣri. Sken-d amedya n tɣessi u segzi-d ayen i yessefk ad twaliḍ. Ulac lḥaja ad yini belli tiferkiyin-nniḍen n yismal n web ur sɛint ara ifecka n tnessa, neɣ belli abeddel n uzenzi yezmer ad d-yawi afmiḍi n ufmiḍi deg usawed n uṭṭafen.
Aḥric 4: timdukkal
Smekti tikessadin i yellan yakan ttsewqent i wugdud-ik, i yettemseḍfaren uxeddim-nsen akked win-ik. Amsiwel, ameṣṣem neɣ amsefrak n umeẓlu n uḥeǧǧez yezmer ad yili yesɛa azal i usiweḍ afessas. Di tazwara, ɛreḍ ma yella imeẓla-nwen mṣadan akked ma yella imsaɣen ppawḍen-d tazmert seg assaɣ-agi.
Msefhamet ɣef tmussniwin, tilisa n tallalt akked kra n warraz n usiweḍ send ad t-snernim. Ssen ɣef wassaɣen n tnezzut mi ara yili d ilaq. Tiferkit n usiḍen tezmer ad tettwaseqdec i uɛreḍ ameẓyan; uselkem n usiweḍ n imdukal d afran n usnes, mačči d asebded i uselmed n ma yella isiwḍen tteddun.
Wali tasdawit n tezmert. Ayyur ilelli yesɛa azal, yerna tazmert tameɣlalt tessneqqes amur n ttekki seg yal amsaɣ yettwasawḍen. Ur xdem ara lemɛahda i dayen ur nettbeddil ara uqbel ad tesket taddart n umsaɣ d leqdic i yettwasran i usiweḍ n umeẓlu.
Iɣewwaren 5 d 6: tidyanin d yimedyaten yettwaṭṭfen
Amyager n tneṣleḍt, aṭelier neɣ webinar izmer ad k-yeǧǧ ad telmeḍ srid seg yimsaɣen i yebɣan ad d-ssawḍen. Fren tadyant anda ttekkin imsefranen iwatan. Seddu akken ilaq akud n uheyyi, n unezzi, n uttekki d umḍafar deg usmenyif n ssuma-s akked iberdan-nniḍen.
Sken-d timlelliyin uqbel ad tesɛuḍ imedyaten n yimseddayen. Mi ara yوافق umsedday ad yettekki, glem-d addad-is n tazwara, ayen i ibeddlen d ttekkiwin i d-yefkan afud i yal agmuḍ. Awi-d asireg i telqayt i yettwasnen d yinawen. Werǧǧi tturnuḍ «30% ugar n yizerfan» ahat d tadyant n umedya.
Aseknay amezday yezmer kan ad yessegzi amek ara yessekcem uselkim talɣut n tserdast-is s tuddsa. Ur yesri ara tazmilt tameqqrant. Ssutret seg yimsawen yerran s lxir ma bɣan aseɣwen n usiweḍ neɣ aglam awezlan i beṭṭun, war ma tettḥesbem d akken yal amsa yerran s lxir ad kkun-yemmeslay.
Sɣes abrid ummid
I yal armud, sbadu amseflid, tigawt, tallit, lbudget n yidrimen, lbudget n wakud akked tazmilt n rrbeḥ. Ḥseb idiwenniyen yettwasentmen, tiryaliwin yemden, igmaḍ imezwura ifazen akked imsaɣen imaynuten ixelṣen. Ḍfer anekcum ticki akken abadu yettawi-d iklasen izriben ur yeffer ara amṣada yir n umṣada.
I uɛraḍ ameskan, ɛreḍ belli tesruḍ 120 $ akked seddis n yisragen, u tesɛiḍ sin n yimsaɣen ixellṣen. Tasemlilt n usawi s tedrimt d 60 $ i yal amsaɣ. Ma tesḍamneḍ axeddim-agi s 30 $ i usrag, tasemlilt n usawi yemdukklen n uɛraḍ d 150 $ i yal amsaɣ: (120 $ + 180 $) ÷ 2. Aya d turaḍin n umedya, mačči d isbeddilen n tmeskirt.
Tazmilt tameẓẓyant ur tezmir ara ad tesbedd tasa n uselket yettwaɛeqqlen. Sekles acuɣer i wumi yugin yimdanen, anwa iznan i ur fhin ara, akked wayen ara tbeddleḍ. Alles neɣ seḥbes ilmend n ttbut akked tzemmert; ulac aswir amatu i unekcum ɣer semmus n tmarwin neɣ miya n yimsaɣen.
Aseɣti-inek: sɣeṛ yiwen n urmud n usiwen
Fren yiwen n ugraw n yimezdaɣ, yiwen n ubadu akked yiwen n wugur ara tmeslayeḍ fell-as. Aru izen neɣ aɣawas n ugbur i d-yettaken talɣut tanfaɛt akked taseddart tameẓẓyant i d-iteddun. Semmi yal askan d amedya kan.
Sers amezwer i tzemreḍ ad tesruḥeḍ, akked wazemz n usenqed. Sbadu ibeyyanen ara issewḍen asekyed-nniḍen: amedya, amḍan yettwasbadun n umeslayen i yellan d imecṭaḥen i yesbeddin ugur, sakin asumer afessas i yezmer umdan ad t-yeɣwer.
Rnu akalas afessas s uɣbalu, tasiregt neɣ lsas n unermes, lḥاجة yettwalan, amecwar d-iteddun, akud yettwasqedcen, idrimen yettwasqedcen akked ugmuḍ. Eǧǧ kan talɣut tudmawant i tesriḍ, u ḥrez-itt akken iwata.
Deg tesleḍt, fren tuttra ixuṣṣen seg yizen ur nessawel ara, asenneḍ n uɣerwa ur nelhi ara akked tarmit n ujerred ur nettuseqdac ara. Fren yiwen n ubeddel i utrir amaynut deg umḍiq n tildi n semmus n yiberdan imaynuten akka tikkelt.
Send ad tkemmleḍ
Asali n yimseddayen d akala n ulmad s yisqas. Taɣult tmacrant tettɛawan-k ad tferneḍ anda ara tesnireḍ, ma d askanen imawlan, idiwenniyen iɛnan akked tketta tameɣtut ttɛawanen-k ad tḥekmeḍ acu i yesran ugar n yeffort.
Iɣbula d tɣuri-nniḍen
Yettwasegmel seg uswir amezwaru 11: Af-d imsaɣen. FitSite d tneɣruft n umedya i yettwasqedcen i ulmud, mačči d taqṣiḍt n rrbeḥ n umsaɣ. Google Search Central: agbur yettɛawanen, yettwamanen yettmuddu-d iwellihen n usiwel n ugbur.