ISIFUNDO 14 / 14 · IKHOSI YASIMAHLA YOSHISHINO
Ukugqiba ikhosi akuthethi ukuba ishishini sele liyaqhuba okanye linenzuzo. Kukunika iseti yezigqibo onokuzivavanya. Nokuba unomthengi wokuqala okanye unombono ocace ngakumbi kuphela, inyathelo elilandelayo kufuneka lihambelane noko ukufundileyo ngokwenene.
Ekupheleni: khetha inyathelo elilandelayo elinokwenziwa ngokwenene uze uguqule ikhosi ibe sisicwangciso esifutshane esinobungqina obucacileyo nemida ecacileyo.
Vavanya yonke imeko yeshishini
Phonononga ikhonkco osebenze kulo: abaphulaphuli abathile, ingxaki enentsingiselo, isinikezelo esijolise kakuhle, inkqubo esebenzayo yokunikezela, uhambo olucacileyo lokubhalisa, ukungeniswa, amaxabiso, ukulungela ukusungulwa, ukufunyanwa kwabathengi, imisebenzi nokukhula. Phawula icandelo ngalinye njengelibonwe, elivavanyiweyo okanye elisacingelwa.
Kwi-FitSite, oko kunokubandakanya iitemplate zestudiyo, imida yezicwangciso, ukuhlawula, ukuseta idomeyini, isikhokelo sabathengi kunye neendlela zenkxaso eziqhelekileyo. Ezi ziindawo zeqonga lewebhusayithi elingumzekelo, hayi ubungqina bokuba umfundi wakhe inkampani ephumelelayo. Kwisevisi yokunika iingxelo okanye yokuhamba komsebenzi, faka endaweni yazo amacandelo enza umsebenzi womthengi.
Khangela elona khonkco libuthathaka. Intengiso engakumbi ayiyi kulungisa iseshoni yokuqala engasebenzisekiyo. Enye into eyongeziweyo isenokungasilungisi isihlwele esingenasizathu sokuthenga. Khetha ukungaqiniseki okuchaphazela kakhulu ukuba ingaba unikezelo lunokuzisa ixabiso eliluncedo ngeendleko ezizinzileyo.
Ukhetho 1: nzulu ngakumbi kwicandelo langoku
Phambi kokukhetha imarike yesibini, phanda ukuba ngaba abathengi bakho bangoku banesidingo esingekafezekiswa abasabelana ngaso. Icandelo elithile ngakumbi linokufuna iitemplate zokuqala ezahlukileyo, inkqubo yokwamkelwa okanye amanqanaba enkonzo. Gcina utshintsho lunxulumene nomsebenzi kunokuba ucinge ukuba lonke icandelo elincinane lifuna uphawu lwalo olwahlukileyo.
Umthombo ucebisa amacandelo okomelela komzimba afana neyoga, ubugcisa bokulwa nezitudiyo zomdaniso. Iindlela zawo zokusebenza zinokwahluka: ishedyuli yeworkshop, ulwazi ngenkqubela yamabhanti okanye iinkcukacha zerecital nganye zinokufuna umxholo owahlukileyo. Buza abo banokuba ngabasebenzisi ukuba yintoni ebalulekileyo uze uvavanye umzekelo omncinci ngaphambi kokwakha iseti yeempawu ezisisigxina.
Iimpawu zeprimiyamu zifanele zibe nenzuzo ecacileyo nesicwangciso sokuzihambisa. Udibaniso lokubhukisha lufuna ukuvavanywa nokugcinwa okuqhubekayo. Indawo yamalungu ifuna ulawulo olufanelekileyo lokufikelela nenkxaso. Misela ukuba ngaba abathengi baya kusebenzisa baze bahlawule esi sakhono ngaphambi kokuzibophelela ekusigcineni ngokungenasiphelo.
Okulingana okubanzi kwe-SaaS kunokuba kukusebenzela nzulu ngakumbi ubungcali obunye be-arhente, okanye ukongeza inkqubo yokuhamba komsebenzi yokunika ingxelo yendima yomthengi esele ikho. Phinda usebenzise oko kusebenzayo, kodwa musa ukuguqula isicelo esinye esingaqhelekanga sibe sisicwangciso sendlela sabo bonke.
Ukhetho 2: fikelela kwindawo entsha
Ukwandiswa ngokwejografi kunokuthetha ukufikelela kwesinye isixeko ngeqabane ngaphambi kokuba kuthethwe ukuguqulela imveliso yonke. Chonga indlela abathengi abafumana ngayo iinkonzo kuloo ndawo, iiyure zenkxaso abazilindeleyo nokuba imizekelo yakho yangoku iyavakala kubo na.
Inkxaso yolwimi yinxalenye enye kuphela yokwenza inkonzo ilungele indawo ethile. Ukuboniswa kwemali, iintlawulo, iifomathi zemihla, unxibelelwano nabathengi kunye nezibophelelo ezisebenzayo kunokufuna umsebenzi owahlukileyo. Musa ukucinga ukuba ujongano oluguqulelweyo ngokuzenzekelayo luyenza yonke inkonzo ifaneleke kwelinye ilizwe.
Qhuba uvavanyo olulinganiselweyo kunye nabaphulaphuli abachazwe ngokucacileyo nesicwangciso senkxaso. Bhala phantsi oko kunokuhlala kwabelwana ngako noko kufuna uhlengahlengiso lwasekuhlaleni. Ukuba icandelo elitsha lifuna utshintsho olubanzi, phinda uvavanye iindleko ngaphambi kokuthembisa ngokusungulwa ngokupheleleyo.
Ukhetho 3: vavanya imarike ekufutshane
Abaphulaphuli abakufutshane banokwabelana ngeziseko ezingundoqo okanye ubudlelwane, ngoxa benezizathu ezahlukeneyo zokuthenga. Amashishini ezempilo neeklabhu zemidlalo anokubonakala efana neestudiyo zokomelela komzimba, kodwa iimfuno zawo zokucwangcisa, umxholo neeakhawunti zinokwahluka. Ukufana yingcamango efanele iphandwe.
Phinda imibuzo yokuqinisekisa esuka kwiSifundo 2: ingaba esi sihlwele sijongene nengxaki ebalulekileyo, ingaba sinako ukuhlawula ixabiso elinokusebenza, kwaye ungafikelela kubenzi bezigqibo? Buza ngamava akutshanje nangezinye iindlela ezikhoyo. Musa ukutsiba inyathelo lokufumanisa ngenxa yokuba iqonga lakho lokuqala sele lisebenza ngokobugcisa.
Dwelisa utshintsho olufunwa yimarike yesibini: iitemplate, imida yesicwangciso, imizekelo, ukwamkelwa kwabathengi abatsha, ulwazi lwenkxaso kunye neendlela zokufumana abathengi. Ukusebenzisa kwakhona ukuhlawula nokubamba iwebhusayithi kunokunciphisa omnye umsebenzi wokuseta, ngelixa izibophelelo ezitsha ezijoliswe kubathengi zinyusa ubunzima bokusebenza.
Lumka ngokukodwa xa ungena kwiinkqubo zokusebenza ezibandakanya ulwazi olubuthathaka. Ithempleyithi yewebhusayithi eqhelekileyo ayibobungqina bokuba imveliso iyazifanelekela iirekhodi zeklinikhi, ezomthetho okanye ezinye ezikhethekileyo. Gcina umda wolingo uchazwe ngokucacileyo kwaye ufumane ubuchule obufanelekileyo ngaphambi kokwandisa eso sithembiso.
Ukhetho 4: sebenzisa iimveliso ezininzi
Iibrendi ezininzi zinokwenza izibonelelo ezahlukileyo zibe lula ukuziqonda, kodwa nganye idala umsebenzi womxholo, wokuzibeka kwindawo efanelekileyo nowenkxaso. Qwalasela ukuba amagama ahlukeneyo asombulula ingxaki yokwenene yomthengi okanye enza nje uluhlu lwangaphakathi lweemveliso lubonakale lutsala umdla ngakumbi.
Ukuphunyezwa okwabelwanayo kwe-WordPress Multisite kunye ne-Ultimate Multisite kunokuba yinxalenye yoyilo olo. Qinisekisa eyona ndlela yokuziphatha yedomeyini, itemplate, isicwangciso, ufikelelo kunye nokuhlawulisa oyidingayo kulungiselelo olukhethileyo. Iziseko ezingundoqo ekwabelwana ngazo zikwathetha ukuba ezinye iimpazamo okanye uhlaziyo zinokuchaphazela izibonelelo ezininzi.
Ufakelo olwahlukeneyo okanye iinethiwekhi ezahlukeneyo zinokufaneleka apho iimfuno zahlukileyo. Phatha uyilo lwenkqubo njengesigqibo esimalunga nokwahlulwa, ukusebenza nokubuyiselwa kwimeko yesiqhelo endaweni yokuluthatha njengenyathelo elilandelayo elizenzekelayo lokukhula kweshishini. Izandiso ezikhethwayo neenkonzo zeziseko zophuhliso zinokuba nokufumaneka neendleko zazo.
Ukhetho olungumzekelo, masithi iFitSite inceda izitudiyo ngokuthembekileyo ngoxa uhlobo lwerestyu olucetywayo lufuna ukuhlelwa kwemenyu nenkxaso yokuodola. Umboniso olula werestyu nodliwano-ndlebe nabathengi kunokubonisa ukuba eli thuba likufanele na ukusebenza kulo ngaphambi kokuba kwakhiwe uhlobo lwesibini lwemveliso.
Ukhetho 5: sungula ishishini elinokuqhutywa ngomnye umntu
Nokuba awuze uthengise, ukunciphisa ukuxhomekeka kumntu omnye kuphucula ukuqhubeka komsebenzi. Gcina amaxwebhu emveliso, iinkqubo zokusebenza, uxanduva lokufikelela, iindleko kunye nezivumelwano nabathengi zicwangciswe kakuhle. Umqhubi othatha indawo yomnye kufuneka akwazi ukuqonda oko kuthenjisiweyo nendlela inkonzo egcinwa ngayo.
Intengiso enokwenzeka ekugqibeleni ixhomekeke kokungaphezulu kwengeniso yemirhumo. Inzuzo, ukugcinwa kwabathengi, ukuxinana kwabathengi, ukukhula, amatyala, amalungelo anokudluliselwa nomdla wabathengi konke kubalulekile. Uphindaphindo olusisigxina lwengeniso olukwisikhokelo sokuqala asiyomgaqo othembekileyo wokuxabisa, ngoko le khosi ayilusebenzisi ukuqikelela ixabiso lentengiso.
Ngeenjongo zezibalo kuphela, iiakhawunti ezingama-200 ezinomndilili we-$89 kwingeniso ephindaphindekayo yenyanga zivelisa i-MRR ye-$17,800 kunye nesantya sengeniso ephindaphindekayo esilinganiselwe ngonyaka se-$213,600. Oko kuthatha ukuba inqanaba lenyanga lihlala lingatshintshanga. Ayiyonzuzo okanye uqikelelo lweerisithi zonyaka ozayo, kwaye ayimiseli ukuba umthengi angahlawula malini.
Ukuba ukuthengisa kuba yinjongo yokwenene, qokelela iirekhodi ezithembekileyo neengcebiso ezifanelekileyo zentengiselwano kunye nolawulo lwendawo yakho. Kude kube ngoko, ukwenza ishishini liqondakale kwaye lidluliseleke ngomnye umntu luphuculo olusebenzayo ekusebenzeni ngaphandle kokufuna umhla wokugqibela wokuphuma.
Khetha inyathelo elilandelayo onokulixhasa
Akuyomfuneko ukuba wandise. Ukuphucula ukuthembeka, ukwenza ishishini elincinci libe nenzuzo ngakumbi, ukunciphisa umthwalo wakho womsebenzi okanye ukufunda ukuba ingcamango ayinakuphunyezwa kunokuba ziziphumo eziluncedo zonke. Chaza impumelelo ngokweenjongo zakho nobungqina obukhoyo.
Gcina ikhosi ifikeleleka njengesalathiso esisebenzayo. Ungayigqibezela imithambo yayo yophando nocwangciso ngaphandle kweakhawunti yekhosi okanye ukuthenga. Ukuba usebenzisa indlela yokuzikhethela yeWordPress, undoqo we-Ultimate Multisite usimahla, ngoxa ukusingathwa kwewebhu, iidomeyini nezinye iinkonzo zinokufuna inkcitho.
Buyela kwisifundo esifanelekileyo xa isigqibo sitshintsha. Ubungqina obutsha obuvela kubathengi bunokukukhokelela ekubeni uhlaziye abaphulaphuli, isithembiso okanye ixabiso. Phatha olo hlaziyo njengokufunda okunocwangco kunokuba lube bubungqina bokuba isicwangciso sokuqala kufuneka sikhuselwe.
Umsebenzi wakho: bhala isicwangciso sakho seentsuku ezingama-30 ezizayo
Yenza iikholamu ezintathu: endikwaziyo, endikucingelayo, nendiya kukuvavanya. Beka abaphulaphuli bakho bangoku, unikezelo, inkqubo yokuhambisa nendlela yokufumana abathengi kwezo kholamu kunye nobungqina obuxhasa ingeniso nganye.
Khetha icala elinye kwesi sifundo. Bhala ukuba kutheni libalulekile ngoku nento oza kuyihlehlisa ngabom. Misela imveliso encinci ekufuneka yenziwe, ixesha elifikelelekayo nohlahlo lwabiwo-mali lwemali, kunye nomhla wokuphonononga.
Chaza uqwalaselo oluya kuthethelela ukuqhubeka, ukutshintsha indlela okanye ukuyeka. Umzekelo, abathengi abafanelekileyo banokuqinisekisa ingxaki ethile yokuhamba komsebenzi baze bavume ukuvavanya iprayilethi enexabiso elichazwe ngokucacileyo. Musa ukubuyisela obo bungqina ngeembono zephepha okanye izimvo ezikhuthazayo zodwa.
Cwangcisa uphononongo lwezibophelelo kubathengi ngaphambi kokwamkela ithuba elitsha. Uvavanyo lwakho olulandelayo kufuneka lukushiye ukwazi ukuxhasa oko sele ukuthembisile. Gcina isicwangciso sendlela sifutshane ngokwaneleyo ukuze ukwazi ukusichazela omnye umntu ngomzuzu.
Ngaphambi kokuba uqhubeke
Inkqubo enokuphindwa kukumqonda umthengi, ukuvavanya unikezelo oluluncedo, ukuluzisa ngokuthembekileyo nokuphucula ngokusekelwe kubungqina. Iqonga lakho liyawuxhasa loo msebenzi. Khetha ukugxila nzulu, ukwandisa okanye ukudibanisa ngokweenjongo zakho, iindleko namandla akho kunokuba ulandele ibali lokukhula elimiselwe kwangaphambili.
Imithombo nolwazi olongezelelweyo
Ithatyathwe kwi-Sifundo sokuqala se-14: Yintoni elandelayo. I-FitSite lishishini elingumzekelo elisetyenziselwa ukufunda, hayi ibali lempumelelo yomthengi. Akukho ziphumo zabathengi okanye amaxabiso oshishino aqinisekiswayo. Sebenzisa isikhokelo sokuqala esidityanisiweyo njengomzekelo weqonga lewebhusayithi kunye nobungqina bakho obuqinisekisiweyo ukuze ukhethe icala elilandelayo.