WaaS Total Cost of Ownership Calculator

Total cost of ownership calculator

What does a WaaS platform actually cost you?

Adjust the slider for your customer-site count and see your three-year TCO across the three serious WaaS platforms. Pricing reflects May 2026 published rates and underlying-hosting estimates where required.

50 sites
3-year horizon · annual rates billed monthly · USD
Platform Year 1 Year 3 Per site / mo
Assumptions: Self-hosted = $80/mo VPS handling up to 100 sites (linearly scaled above). InstaWP Agency = $49/mo platform + $7/site/mo underlying hosting. AreaWP = €100/mo (50 sites) or €250/mo (300 sites), converted at 1.07. Ultimate Multisite add-ons bundle $349/yr included. Numbers are rounded estimates from published pricing as of 2026-05; verify against current vendor pricing for binding decisions. Why no MainWP row? MainWP is a fleet-management dashboard, not a WaaS sales platform — different problem, different cost model. See our MainWP comparison for that conversation.

Why we publish this

A platform’s headline price is rarely its real cost. Per-site fees on hosted WaaS products silently compound — by the time you have 100 customer sites you may be paying more in platform fees than you make in subscriptions. Self-hosted multisite has the opposite shape: most of the cost is fixed, so each new customer site adds margin instead of consuming it.

This calculator is intentionally simple — it ignores your operator margin, customer churn, and acquisition cost. It does what published vendor calculators rarely do: it shows the total platform cost across three years for a given site count.

Numbers are estimates based on published pricing as of May 2026. For binding decisions, verify current vendor pricing and your specific underlying hosting cost. We are happy to be wrong here — if you spot an error or stale figure, tell us and we will update.

Start where the maths works

Free plugin. Open source. Multisite. No per-site fees. Run it on whatever WordPress host you already pay for.